Salomon / Smith Barney Merger

Abstract: The acquisition of Salomon by Travelers' in the Fall of 1997 is studied in this 40 page paper. The new company which was created by the deal, Salomon Smith Barney is studied. An analysis considers not only the financial picture of each company, but also problems with the clash of corporate cultures and personalities at the highest levels of the firms. Several charts are provided to illustrate financial information. A note is included that suggests techniques for conveying methods of financial analysis while utilizing the case study.This is also helpful to anyone who wants an understanding of how to consider various factors in any financial analysis. Bibliography lists 30 sources.

Filename: Smithb.rtf

Pages: 40

---

Catagory: Money & Banking / Corporate Finance

Subcatagory: Accounting & Personal Finance

---